On Wednesday we outlined how Bill Belichick, in his first NFL season following his departure from the New England Patriots, is set to be the busiest football analyst in the game. Now we can add another line to the legendary coach’s expanding resume.
Fan coach.
In a series of hilarious videos in partnership with DoorDash, Belichick has found another way to help NFL fans this season. Instead of informing them about the game, as he is in his various analyst roles, the legendary coach is helping them enjoy the game.
Many of the ads play on his trademark gruff press conference appearances, such as this ad where he announces his move to DoorDash:
In this spot, Belichick makes it clear that wings are always the answer on game day, even if you have already fired up the grill:
As we talked about yesterday, one of the reasons that Belichick may thrive as an analyst is the idea that if you ask him a football question, you get a lengthy football answer. That appears to be the foundation for this ad, where he runs through a long list of options fans can choose from on game day:
Then, well, you get Belichick’s thoughts on fantasy football:
Fans can even submit their own questions to the legendary head coach using #FanCoachSweeps on social media. Including Instagram which, believe it or not, the legendary head coach joined yesterday with this hilarious announcement video:
We are absolutely going to see a new side of Belichick this season, and so far, it seems pretty enjoyable.